For sports teams and sports organizations, MPWR uses data, research and experience to build better habits for better leaders, teammates and teams.

On The            





An athlete with established habits in physical, tactical, technical AND psychological is more prepared for high stress environment, changing roles and for life after the game. Emphasizing good psychological habits can help the player gain self-awareness and the coach connect better with them.




There is an unbalance in the habits we build for athletes. When an athlete excels in physical, tactical and technical, it's difficult to see the potential that could be reached with good psychological habits. Athletes missing this component report higher levels of anxiety, lower confidence, poor decision making and inflexibility with roles. 

What is the difference between Top Performers and people who are pains in the ass? Sometimes the only difference is a lack of clarity. 

Consider this: A person on your team lacks drive. In meetings, he is always quiet, does not make eye contact and only asks questions about the previous meeting. He's obviously not a right fit for a strategic position. 

Then you see his data. He's 99% Analytical, 99% Introverted, 12% Internal Distractibility and 70% Expression of Ideas. He is a born strategist. 

Here's the new plan: Let him sit in the back of the meetings because you know he's listening. Have him plan the agenda for the next meeting, and ask him questions via email, not in person. 

Outcomes? He's more comfortable at work, feels heard and is able to work in a way that makes him effective and happy. 

Sometimes all it takes it a little clarity of strengths and a personalized plan for connection to get the best out of your people. With attrition rates skyrocketing, keeping teammates happy and fulfilled has never been more important. 

The Ripple Effect of Clarity.


In The 

How MPWR Helps


The data MPWR uses was developed by Sports Psychologists to help coaches connect effectively with their athletes. MPWR takes it a step further and works with organizations to find the best fit for athletes and realize their potential through clarity of strengths and habits. 


MPWR works with organizations to build communication within your team, starting with self-awareness and ending with personalized talent development plans. Using the same data used by athletes, CEOs and Navy SEALs, with world class coaches, MPWR takes your team from individuals to a collaborative team fighting the same fight.


In order to share the message of building the right habits, MPWR's has joined forces with a roster of industry powerhouses such as retired TFC Captain Steven Caldwell, retired CEO Paul Mead, pro soccer player turned coach Carmelina Moscato and 4 time Olympic Gold Medalist Jennifer Botterill to bring you the 11 Habits of Champion Teams. 

Little Girl Leaders

Little Girl Leaders is a powerful one-day event featuring Jennifer Botterill and CEO Nancy J. Spotton. It brings together coaches, young players and retired athletes to discuss strategies and share stories of how to learn from loss, finding what makes them great and how coaches can communicate effectively with each of their teammates.

“She would not have made gold without the clarity of the data.”


This was an Olympic coach talking about Sue, an athlete he coached throughout her career. He was not connecting with her. After seeing the data from TAIS, the psychometric assessment used by the most elite top performers, the coach was able to see where and how he could connect. This is exactly what he did, and Sue’s performance rose from forgettable to undeniable. 


These same 144 questions and 263 algorithms have been used for 40+ years to propel athletes, CEOs, Navy SEALs and other top performers to greatness via clarity.

MPWR uses The Attentional and Interpersonal Style Inventory (TAIS) to provide clarity to athletes, connect teams, and research how data effects positions in sport and in organizations. It's at the core of everything we do.



The Data

© 2019 MPWR